Oregon Wine Country

Mission: The Willamette Valley Visitors Association wanted help developing its brand voice and marketing to younger audiences.

Strategy: Our team proposed a social media campaign to highlight different aspects of the Valley, while maintaining its positioning as a high-end wine region.

What I did: Brainstormed concepts with the designer and wrote the ad copy.

Social-specific copy for Brooks Running

I adapt campaign messaging to Instagram ads, Facebook posts, and tweets.