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Digital copy for Brooks Running
I write emails & social posts & web content & headlines & way too many puns about awesome running gear.
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Website content and UX
My team built websites for Oregon coastal tourism efforts. We planned the user journey, wire-framed the pages, and wrote copy that brought the region to life.
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Brand and product video
Sometimes you have to put things in motion to tell a good story.
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Concept work for Brooks Running
Trade offer. I receive: a generic goal statement from you, like “sell these shoes.” You receive: an innovative concept, a full campaign, a cool name, and a spate of zingy headlines.
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Social campaigns
I know how to adapt branded content specifically for social media, and I’ve launched targeted social campaigns for various clients.
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Product storytelling for athletic gear
I have years of experience partnering with product marketing teams to make product technologies and differentiators sing.
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Longer-form writing
No short cuts here. I used to write for magazines, and I still dabble in blog posts.